{"id":1057,"date":"2022-07-03T10:31:14","date_gmt":"2022-07-03T10:31:14","guid":{"rendered":"http:\/\/bg.smscountry.com\/?p=1057"},"modified":"2025-12-15T06:36:37","modified_gmt":"2025-12-15T06:36:37","slug":"best-time-to-send-promotional-sms-in-india","status":"publish","type":"post","link":"https:\/\/www.smscountry.com\/blog\/best-time-to-send-promotional-sms-in-india\/","title":{"rendered":"What is The Best Time to Send Promotional SMS in India? Get Expert Opinions"},"content":{"rendered":"\n<p>You&#8217;ve probably checked all the boxes to design a compelling SMS marketing campaign. But all that effort won\u2019t matter if your customers are too busy to open your business&#8217;s promotional texts.<\/p>\n\n\n\n<p>That&#8217;s why understanding the best time to send promotional SMS can directly impact the success of your SMS campaigns.&nbsp;<\/p>\n\n\n\n<p>In this article, you will understand the best time to send promotional SMS in India industry-wise and a few tips from experts to nail your SMS timing and maximise your text marketing campaigns.&nbsp;<\/p>\n\n\n\n<p>But, before we know the best promotional SMS timings, let&#8217;s first explore some of its benefits.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>SMSCountry is the best bulk SMS service in India. <a href=\"https:\/\/login.smscountry.com\/Account\/OnBoarding2\">Get started<\/a> or <a href=\"https:\/\/www.smscountry.com\/form-demo\">schedule a demo<\/a> to see how it works.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-group has-black-background-color has-background is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-4b2eccd6 wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-center has-white-color has-text-color\" style=\"font-size:17px\"><strong>\u201cSMSCountry gives us the best SMS services at a reasonable price, with immediate responses from their team whenever we need help.\u201d <\/strong>&#8211; Nageswara Rao, Superintendent, GITAM University<\/p>\n\n\n\n<script async=\"\" src=\"https:\/\/www.vbt.io\/ext\/vbtforms.js?lang=en\" charset=\"utf-8\"><\/script>\n\n<div id=\"vbtEFWrapper-75841\">\n<div class=\"vboutEmbedFormBox\" id=\"vboutEmbedFormBox-75841\" data-vbtfc=\"0412b097827f92ed4d6fa3fd201c19eb\"><\/div>\n<\/div>\n<p style=\"color:#fff; font-size:15px;\">No credit card required <\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Benefits of sending promotional SMS at the right time<\/strong><\/h2>\n\n\n\n<p>Here are a few benefits of sending promotional SMS on time in India:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Immediate action<\/strong>: SMS campaign success comes from sending promotional SMS at the right time.<\/li>\n\n\n\n<li><strong>High open rate: <\/strong>When you send promotional SMS at the right time, your SMS marketing campaign will record a high chance of an open rate.&nbsp; &nbsp;<\/li>\n\n\n\n<li><strong>Higher ROI: <\/strong>Sending SMS marketing messages on time will increase the effectiveness of SMS advertising, resulting in a higher ROI.&nbsp;<\/li>\n\n\n\n<li><strong>High marketing effectiveness: <\/strong>Sending well-planned and well-constructed SMS campaigns during peak times will reach the right people with the right message.<\/li>\n\n\n\n<li><strong>Campaign success: <\/strong>If you keep your SMS marketing timing on point, it helps ensure the success of your campaign.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>See the&nbsp;<a href=\"https:\/\/www.smscountry.com\/blog\/top-10-bulk-sms-service-providers-in-the-market\/\">top bulk SMS service providers<\/a>&nbsp;to send transactional and promotional SMS. Check out the t<a href=\"https:\/\/www.smscountry.com\/blog\/top-otp-service-providers\/\">op OTP service providers<\/a> to send fast and secure OTPs.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Best time to send promotional SMS in India industry-wise<\/strong><\/h2>\n\n\n\n<p>You already know the importance of sending SMS marketing campaigns at the right time of day. As well as its profound effect on the success of your business.\u00a0<\/p>\n\n\n\n<p>However, peak times vary for different industries. That&#8217;s why we have included some quick examples with experts\u2019 opinions on the best time to send promotional SMS in India based on industries.&nbsp;<\/p>\n\n\n\n<p>Check out the <a href=\"https:\/\/www.smscountry.com\/blog\/best-time-to-send-promotional-sms\/\">best time to send promo SMSes<\/a> generally, according to experts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Healthcare, dentistry, automotive, and other service-oriented businesses<\/strong><\/h3>\n\n\n\n<p>For those in these industries, you can stick with general timing as outlined by the TRAI since it is the most appropriate.&nbsp;<\/p>\n\n\n\n<p>TRAI permits sending promotional SMS daily between 9 am and 9 pm. However, customer Success Specialist <a href=\"https:\/\/www.linkedin.com\/in\/deeksha-upadhyay-5a79771b5\/\">Deeksha Upadhyay<\/a> of <a href=\"https:\/\/www.telebu.com\/\">Telebu<\/a> says that the <strong>best time <\/strong>to run promotions is between <strong>10 a.m. and 4 p.m.<\/strong> She continues, \u201cMost of our customers run their promotional campaigns during those times and see a significant increase in their return on investment (ROI)\u201d.<\/p>\n\n\n\n<p>You can also consider the following options, depending on your service and when you think your customers are likely to act on it:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>8 AM-12 PM:<\/strong> Just before work, most people scroll through their phones or check their email, messages, and other stuff. So send relevant SMS promotions to your customers at this time that will most likely get them to act. For example, you can send customised offers to your customers to promote your car wash business.<\/li>\n\n\n\n<li><strong>2 AM-3 PM: <\/strong>It is hard to check your phone while having lunch, but many people still do it. You might consider choosing this timeframe if you expect your audience to act immediately.&nbsp;<\/li>\n\n\n\n<li><strong>5 PM-9 PM: <\/strong>At the end of the workday, people often have more time for themselves and are more likely to reply to SMS messages since they are at home now. You can take this opportunity and promote your home cleaning services or plumbing services.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Sales\/retail<\/strong><\/h3>\n\n\n\n<p>For sales and retail services, you can choose to send discount offers or vouchers after working hours or just before work hours.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/kiran-das-96798a14\/\">Kiran Das<\/a>, a communication solution expert, says the most suitable day for running a promotion for this group is <strong>Thursday <\/strong>or <strong>Friday<\/strong>. His reason is that most customers can plan to use the offer or visit the store on weekends.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Want to sell more of your products and services on WhatsApp?&nbsp;<a href=\"https:\/\/www.telebusocial.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get our WhatsApp messaging solution<\/a>!<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Restaurants\/takeaways<\/strong><\/h3>\n\n\n\n<p>\u201cRestaurants and takeaways are best advised to send SMS between 5:00 p.m. and 6:00 p.m.\u201d, says <a href=\"https:\/\/www.linkedin.com\/in\/jagarlamudivasudev\/\">Vasudev Jagarlamudi,<\/a> vice president of <a href=\"https:\/\/www.telebu.com\/\">Telebu&#8217;s <\/a>customer service department. He gave a reason for sending promotional SMS between those times and says, \u201cMore SMS campaigns are sent between 5:00 pm and 6:00 pm than any other time of the day\u201d.<\/p>\n\n\n\n<p>However, note that this industry has fewer <a href=\"https:\/\/www.smscountry.com\/blog\/sms-regulations\/\">restrictions on SMS <\/a>marketing for takeaways than others. So targeting customers in the <strong>early evening<\/strong> can also be done during significant sporting events or when the latest reality TV show starts.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/jagarlamudivasudev\/\">Vasu<\/a> warns the users about promotional SMSs and says, &#8220;Always avoid sending messages at <strong>9 a.m.<\/strong> since that is a very busy time for everyone. Sending messages at this time would be pointless since fewer people are likely to open the message. Therefore, do not send SMS too early.&#8221;<\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-text-color has-background has-small-font-size\" style=\"color:#000000;background-color:#ffffff\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center has-luminous-vivid-amber-background-color has-background has-larger-font-size\"><strong><strong>Send promotional SMSes that get delivered and read with SMSCountry. It&#8217;s fast and reliable.<\/strong><\/strong><\/p>\n\n\n\n<a href=\"https:\/\/login.smscountry.com\/Account\/OnBoarding?utm_source=besttimetosendpromotionalsmsinindia\n&amp;utm_medium=blog&amp;utm_campaign=Get_Started\" data-vars-ga-category=\"CTA\" data-vars-ga-action=\"click\" data-vars-ga-label=\"Get Started\"><center><img decoding=\"async\" src=\"https:\/\/bg.smscountry.com\/wp-content\/uploads\/2022\/09\/get_started.png\"><\/center><\/a>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Get your promotional SMS timings right with SMSCountry&nbsp;<\/strong><\/h2>\n\n\n\n<p>All in all, the best time to send promotional SMS to your customers may vary, but you\u2019ll only find out when you text them.<\/p>\n\n\n\n<p>Beyond timing, your SMS marketing campaign will only be as successful as the platform you use.<\/p>\n\n\n\n<p>That\u2019s where SMSCountry comes in.&nbsp;<\/p>\n\n\n\n<p>SMSCountry is one of <a href=\"https:\/\/smscountry.com\/blog\/top-10-bulk-sms-service-providers-in-the-market\/\">the best bulk SMS providers<\/a>. Our simple API and pay-as-you-go pricing plan cater to SMEs&#8217; needs and help them achieve their SMS marketing goals.&nbsp;<a href=\"https:\/\/www.smscountry.com\/contact-us\">Contact us<\/a> with any bulk SMS-related queries. <\/p>\n\n\n\n<p><a href=\"https:\/\/login.smscountry.com\/Account\/OnBoarding\">Signup <\/a>or <a href=\"https:\/\/www.smscountry.com\/form-demo\">request a demo<\/a> today to see how it works.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You&#8217;ve probably checked all the boxes to design a compelling SMS marketing campaign. But all that effort won\u2019t matter if your customers are too busy to open your business&#8217;s promotional texts. That&#8217;s why understanding the best time to send promotional SMS can directly impact the success of your SMS campaigns.&nbsp; In this article, you will<\/p>\n","protected":false},"author":18,"featured_media":1058,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[114,113],"class_list":{"0":"post-1057","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing-sms","8":"tag-promotional-sms-timings","9":"tag-sms-alerts"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Experts: This is The Best Time to Send Promotional SMS in India<\/title>\n<meta name=\"description\" content=\"Are you an SME that wants to get their promotional SMS timing right? 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Get experts&#039; opinions on the best time to send promotional SMS in India.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smscountry.com\/blog\/best-time-to-send-promotional-sms-in-india\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-03T10:31:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-15T06:36:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smscountry.com\/blog\/wp-content\/uploads\/2022\/07\/image.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"669\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nisha Parikh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nisha Parikh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.smscountry.com\/blog\/best-time-to-send-promotional-sms-in-india\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.smscountry.com\/blog\/best-time-to-send-promotional-sms-in-india\/\"},\"author\":{\"name\":\"Nisha Parikh\",\"@id\":\"https:\/\/www.smscountry.com\/blog\/#\/schema\/person\/717797ab67e91eb6a9c3407121198f87\"},\"headline\":\"What is The Best Time to Send Promotional SMS in India? 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