Marketing with SMS

E-commerce Made Easy: 35 E-commerce Tools You Need to Grow Your Business

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Are you tired of constantly feeling like you’re swimming upstream in your business? 

Are you spending more time trying out different technology than growing your sales?

You’ve come to the right place.

In this post, we’ve rounded up 35 tried-and-true tools to grow your business. These e-commerce tools will simplify things and take your business to the next level. 

Grab a seat, and let’s dive in.

Why are e-commerce tools so important?

We use tools every day to get things done quickly. From hammers to computer software, tools help in many fields, including business.

Using the right e-commerce tools determines your business’ success.  

See some of the benefits you can get from using the best e-commerce tools:

  • Increased effectiveness: The right e-commerce tools save you time. They automate tasks that would take a long time to do by hand.
  • Less costly: E-commerce tools help you save money. They shorten your business processes.
  • Better customer experience: Tools like chatbots help you respond quickly to customers.
  • Better marketing: Marketing software helps you reach more people.
  • More sales: The right e-commerce tools can optimise your sales funnel. With this, you can turn potential customers into paying ones.
  • Better data analysis: Analytics tools help you make informed decisions about your business.
Speaking of tools, SMSCountry is the best bulk SMS service to delight your customers. Learn more about our SMS services. Get started or schedule a demo.

7 types of e-commerce tools you need to grow your e-commerce business

Knowing the e-commerce tools available is like having a Swiss Army knife in your pocket. It gives you the power to face any challenge that comes your way. 

Whether you’re new or have been running an e-commerce business for years doesn’t matter. You need to know what each tool does and how it can help your business. 

Here’s a quick outline of some of the most common web-based tools for e-commerce:

  • E-commerce platforms
  • Website builders
  • Payment gateways
  • Inventory management tools
  • Shipping and logistics tools
  • Customer service tools
  • Marketing tools

E-commerce platforms

E-commerce platforms are software that lets you create and manage online stores.

They let you sell products and services over the internet. 

These platforms give you all the e-commerce tools you need to manage your online store. Everything from product listings and pricing to payments and shipping.

You get some of the following benefits:

  • Easy set-up: E-commerce platforms have templates and pre-built designs. So it’s easy to create an online store in a few clicks.
  • Robust features: E-commerce platforms have many features all in one place. For example, inventory management, order tracking, and payment processing.
  • Space to grow: E-commerce platforms can grow with your business. You can add new products, expand your operations, and manage more customers as you grow.

Here are three popular e-commerce platforms:

  • Shopify: Shopify is one of the most accepted e-commerce platforms. They have a user-friendly interface and features to help you with your online store.
  • WooCommerce: WooCommerce is a free WordPress plugin. It allows you to add e-commerce functions to your existing WordPress websites. 
  • BigCommerce: BigCommerce is a cloud-based e-commerce platform. They give you everything you need to create and manage your online store.

Grow your business with these 6 expert e-commerce lead-gen ideas

Website builders

Website builders help you create a website without coding or design knowledge. 

Here are some benefits of using website builders:

  • User friendly: They offer customisable templates. So you can create a website the way you want without any coding skills.
  • Less costly: Using a website builder is cheaper than getting a web designer. 
  • Saves time: Website builders give you pre-designed templates. So you don’t have to create your website from scratch. 
  • Easy customisation: Their drag-and-drop features let you customise your website in real time.

Now, let us show you three familiar website builders:

  • Wix: Wix has hundreds of customisable templates and an intuitive drag-and-drop editor. It also gives you features such as e-commerce tools and SEO optimisation.
  • Squarespace:  Squarespace has design options, e-commerce, and blogging features.
  • WordPress: WordPress is the most accepted website builder and content management system. It offers customisable templates, plugins, and themes.

See how to integrate SMS into your website using our e-commerce plugin.

Payment gateways

Payment gateways are online systems that securely process payments from your customers. 

Some of these benefits include:

  • Security: Payment gateways are secure. They are often encrypted to protect customer data and prevent fraud.
  • Convenience: Payment gateways make it easy for your customers to pay online. They offer many payment methods. This includes credit cards, debit cards, and mobile payments.
  • Integration: You can link payment gateways with your e-commerce platforms. This lets you track your payments and orders in one place.

Here are three popular payment gateways:

  • PayPal: Paypal lets you accept payments from customers globally. They offer payment options like credit cards, debit cards, and PayPal balances.
  • Stripe: Stripe offers customisable payment forms and subscription management. 
  • Authorize.net: Authorize.net offers fraud detection and customer profiles.

Inventory management tools 

Inventory management tools are software that tracks products in your stock. They also manage your inventory operations in a better way.

They provide real-time data on sales trends, stock levels, and reorder points.

These e-commerce tools are helpful if you sell physical products because they help you to:

  • Reduce costs: You can track sales trends and avoid overstocking. It also reduces the costs of carrying excess inventory.
  • Speed up delivery: You can stock the right products when you have accurate data. So you get to fulfil orders quickly.
  • Enhance satisfaction: You please your customers when you make products available.  You also improve your reputation.

Here are three popular inventory management tools:

  • TradeGecko: TradeGecko helps you manage your inventory levels, sales, and purchases. It can track real-time inventory and work orders and generate sales reports.
  • QuickBooks: QuickBooks is a popular accounting software. It can track inventory levels, generate sale orders, and create bills.
  • Zoho Inventory: Zoho Inventory helps you track inventory levels, manage orders, and create invoices. You can link it with e-commerce platforms like Amazon and eBay.

Shipping and logistics tools 

Shipping and logistics tools manage how you send and receive goods. These e-commerce tools make shipping more accessible and faster for you. 

They tell you how much it will cost to ship, how long it will take, and the delivery service to use.

Using these tools can help you:

  • Spend less: You can find the cheapest way to send things.
  • Make fewer mistakes: You get the latest info about where your goods are and when they will get to you.
  • Make customers happier: Your customers are glad since you’d get goods quickly and on time.

Here are three shipping and logistics tools that can help you:

  • ShipStation: ShipStation enables you to compare prices and delivery times. You can use it with Shopify and WooCommerce.
  • Freightos: Freightos manages large shipments, like when you’re moving many goods at once. You can also keep track of customs and other necessary paperwork.
  • Shippo: Shippo helps you print shipping labels and track packages. You can use it with websites like Amazon and eBay.

Customer service tools

Customer service tools help you manage and improve how you attend to your customers. These e-commerce tools make it easier to answer customer questions and solve problems.

Why are these tools important? 

Providing good customer service is essential for your business. Your customers will be happy and return to buy more from you.

By using customer service tools, you can:

  • Respond fast: They help you answer customer questions and complaints quickly.
  • Add a personal touch: They help you provide personalised services. This way, customers feel good and are likelier to stick with you.
  • Keep customers happy: You can make your customers happy with good customer service. You also build a positive reputation for your business.

Here are three customer service tools that you might find helpful:

  • Zendesk: This tool manages customer questions and complaints. It also lets you chat with customers and get feedback from them.
  • Freshdesk: This tool is for small to medium-sized businesses. It helps you manage customer questions. You can also keep a knowledge base and community forums.
  • HubSpot Service Hub: This tool handles your customers’ questions. It lets you chat with customers and get feedback from them.  You can also link it with Salesforce and Microsoft Dynamics. 

Marketing tools

Discover 7 benefits of bulk SMS for your e-commerce marketing.

Marketing tools are programs that help you create and manage your advertising campaigns. They automate tasks and give you real-time data about your campaign. 

Marketing tools can help you:

  • Reach more customers: With e-commerce marketing tools, you can advertise to more people. That way, more people get to know your brand. 
  • Make better campaigns: Marketing tools help you see how your advertising is doing. So you can make changes to make it even better.
  • Make more sales: People will likely buy from you when your advertising is good. So marketing tools can help you make more money.

Here are three marketing tools that you will like:

  • HubSpot marketing hub: Hubspot features email marketing and social media management tools. You can link it with Salesforce and Microsoft Dynamics.
  • Google Analytics: Google Analytics helps you see how many people visit your website. You can view what they’re doing there and how well your ads work.
  • Hootsuite: Hootsuite helps you manage your social media accounts. You can schedule posts and see how people react to social media content.
E-commerce Tools You Need to Grow Your Business

Why your e-commerce businesses can’t do without bulk SMS 

Bulk SMS helps you promote your products or services. You can also use it to send notifications or alerts or communicate with many customers at once. 

What does bulk SMS have to do with your e-commerce business? These are ways bulk SMS can help you:

  • E-commerce platforms: You can send SMS to your customers about new sales or discounts. This gets customers’ attention, and you sell more.
  • Website builders: You can remind customers about new offers. Customers want to return to your website and see what’s new.
  • Payment gateways: With bulk SMS, you can send payment alerts to customers. This helps to build trust with customers and keep them updated.
  • Inventory management tools: You can send alerts to your team when stock is running low. This helps to make sure you always have products available for customers.
  • Shipping and logistics tools: You can send updates to customers about their orders. This way, they trust that their order is on its way.
  • Customer service tools: You can respond automatically and answer customers’ questions. This makes your customer experience better.

Let’s talk about one of the best bulk SMS solutions, SMSCountry.

SMSCountry is a bulk SMS platform that helps you send bulk SMS messages to your customers. 

SMSCountry can be a game changer for your e-commerce business. 

You can send promotional messages to your customers. It can be about new products, discounts, or sales. 

This will increase engagement and drive sales. 

You can also send reminders and updates to your customers. This will surely encourage them to come back and shop again.

Another outstanding feature of SMSCountry is transactional messages. You can send payment confirmation messages or alerts to your customers.

You can enhance trust with your customers and inform them about their transactions.

SMSCountry also has an SMS alert feature. So you can send low-stock alerts or restock reminders to your team members. 

This way, you keep track of your inventory levels and ensure you have stock for your customers.

If you offer shipping and logistics services, you can also use SMSCountry. You can send tracking information or delivery updates to your customers. 

This will enable you to keep your customers informed about their orders.

SMSCountry can also help you with automated responses. This is useful for your customer service. It will help you answer questions faster and provide a better customer experience.

SMSCountry has all the bulk SMS features you need for your e-commerce business.

Elevate your e-commerce game with SMSCountry

We’ve covered  35 e-commerce tools to help you take your business higher. 

These tools will save you time and effort while it increases your sales and revenue.

SMSCountry is a must-have e-commerce tool for your SMS marketing. It has powerful features and affordable pricing plans. 

With SMSCountry, you will reach your customers and grow your business faster.

Get free credits as you use SMSCountry today. Give your customers a beautiful e-commerce experience.
Book a demo and learn more about how SMS Marketing can help your business.

Nisha Parikh

Nisha is the VP of Marketing at Telebu. With a love for anything product or marketing, she has successfully driven growth for Telebu by steering partnerships across the Middle East and South East Asia - establishing offices and commencing operations in Bahrain, Qatar, Kuwait, Hong Kong, and UAE. Outside of the office, Nisha enjoys spending time with her nephews and doing a lot of extensive reading.

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