Are you finding it hard to promote your event? Or you’re worried that your guests will forget about your event altogether?
Don’t worry. We’ve got you.
We have what you need to make promoting and reminding guests about your event a breeze, whether a physical event, an online workshop, or a webinar.
In this blog, we’ll share 20 free SMS templates. You can copy and use these templates to promote your event and send reminders to your guests.
So sit back, relax, and let’s do the hard work for you.
| “SMSCountry gives us the best SMS services at a reasonable price, with immediate responses from their team whenever we need help.” – Nageswara Rao, Superintendent, GITAM University Learn more about how SMSCountry can help you inform, remind and delight your events guests with our fast and reliable SMS service. |
Why should you use SMS marketing for event promotion?
Have you considered using SMS marketing to promote your events?
Well, here are some awesome benefits that you don’t want to miss out on:
- Quick and easy: With SMS marketing, you can send a message to many people all at once with a few clicks. No need to spend hours making phone calls or sending individual emails.
- Cost-effective: SMS marketing is affordable compared to other forms of advertising. You don’t need to print flyers or buy expensive ads in newspapers. Just get your phone and a contact list, and you’re ready.
- Personal and customisable: Adding each recipient’s name can make your messages unique. Plus, you can customise your message to suit your audience and your event.
- Wide reach: Almost everyone has a mobile phone. This gives your event promotion SMS the potential to reach a large and diverse audience.
- Eco-friendly: No need to worry about wasting paper or environmental pollution. SMS marketing is a green alternative that can help reduce your carbon footprint.
- High open rate: More people read their SMS than read their emails.
SMS marketing is a great way to promote your event quickly, cheaply, and with a personal touch. Let’s get ahead and see some useful event promotion SMS templates that you can use.
Event promotion SMS templates
With our SMS templates, you can create messages that will make people want to attend your event.
Below are some SMS templates you can use for your event’s promotion.
An event teaser message is a short and catchy promotional SMS to create interest in an upcoming event.
It gives a glimpse of what’s to come without revealing everything. This makes people curious to learn more or sign up for the event.
Template: Hello [Name]. Get ready for [Event Name]! Something big is coming your way on [Date]. Stay tuned for more details.
Example: Hello, Ravali. Get ready for the Summer Music Fest. Something big is coming your way on 12th June. Stay tuned for more details.
- Before the event: Send a message a few weeks or months before. This is to let people know it’s coming and build excitement.
- Before announcing details: Send a message right before you announce important details about the event. For example, info like who will be there or what will happen.
- Before going on sale: Send a message before tickets go on sale to make people feel they need to buy them immediately.
2. Discount offer SMS template
An event discount offer message is a promotion that offers potential event attendees a special deal for a limited time.
This deal might include a lower price, a free item, or access to exclusive event features.
The goal is to encourage people to register or buy tickets by giving them an extra incentive.
Template: Hello [Name]. Don’t miss out on [Discount Amount] off your tickets for [Event Name]! Use code [Discount Code] to get your discount.
Example: Hello Agnes. Don’t miss out on 10% off your tickets for the Tech Summit! Use the code TECH10 to get your discount.
When to send an event discount offer SMS?
- Early bird discounts: Offer discounts to those who register or buy tickets early. This will encourage early commitment and boost attendance.
- Last-minute offers: Send discount messages close to the event date to fill any remaining spots.
3. Limited-time offer SMS template
A limited-time offer is a special deal or promotion only available for a short period.
These offers are a way for you to create excitement and urgency around your events.
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Template: Hello, [Name]. Hurry, the early bird tickets for the [Event Name] are on sale for a limited time. Get your tickets before they sell out.
Example: Hello, Nirav. Hurry, the early bird tickets for the Wine Tasting Festival are on sale for only a limited time. Get your tickets before they sell out.
When to send a limited-time offer SMS?
- Short-term sale: Send a limited-time offer SMS when you have a short-term promotion. This will help you create a sense of urgency and encourage attendees to buy quickly.
- Limited inventory: Send a limited-time offer SMS when you have limited tickets. This can create a sense of scarcity and encourage attendees to buy.
4. Social media promotion SMS template
A social media promotion SMS encourages people to engage in event-related content on social media.
Template: Hello, [Name]. Follow us on Instagram for updates on [Event Name]. Don’t miss out on the fun!
Example: Hello, Nisha. Follow us on Instagram to get updates on the Comic Con. Don’t miss out on the fun.
Check out: 6 Promotional SMS Marketing Mistakes to Avoid
- Initial announcement: Send this SMS shortly after you’ve confirmed the event. This will direct recipients to your social media to find more info and share the event.
- Milestones and updates: Send this SMS when you have significant updates. For example, revealing speakers, performers, or agenda details. Encourage recipients to share this information on their social media profiles.
5. Sponsorship promotion SMS template
You send a sponsorship promotion SMS to attendees to promote your event sponsors.
The goal is to get people to engage with or support the sponsors’ products or services during or after the event.
Template: Join us at [Event Name] on [Date]. Thanks to our sponsor [Sponsor Name] for making it possible. Visit their booth for exclusive offers & giveaways.🌟
Example: Join us at Sports Gala on 5th September. Thanks to our sponsor Coca-Cola for making it possible. Visit their booth for exclusive offers & giveaways!🌟
When to send an event sponsorship promotion SMS?
- Attendee confirmation: Add a thank you message upon registration or buying a ticket. Highlight the event sponsors and their contributions. Also, encourage attendees to explore their offerings.
- During the event: Send SMS to attendees with real-time updates about offers. For example, exclusive discounts or giveaways at sponsor booths.
6. Event details SMS template
An event details SMS is a text message that provides essential information about an upcoming event.
For example, the date, time, location and contact information of event organisers.
Template: 📅 [Event Name] on [Date] at [Time]! Location: [Venue]. Enjoy keynotes, workshops & networking. Info & schedule at [URL]. See you there!
Example: 📅 TechCon 2023 on May 5th at 9 am! Location: Grand Expo Center. Enjoy keynotes, workshops & networking. Info & schedule at bit.ly/TechCon23.
When to send an event details SMS?
- Initial confirmation: Send a confirmation SMS with the essential details after someone registers.
- Changes to the event: Send an SMS when there are updates on the event. This will ensure that your attendees know of any changes and can plan accordingly.
- Day of the event: On the event day, send a final reminder with any crucial details, check-in instructions, or emergency contacts.
7. Event location SMS template
An event location SMS is a text message providing an upcoming event’s location or venue.
It may include address, directions, parking information, or public transportation options.
Template: Hello, [Name]. [Event Name] will hold at [Location] on [Date]. See you there!
Example: Hello, Chen. The Women’s Empowerment Summit will hold at the Convention Center on 20th August. See you there!
When to send an event location SMS?
- Along with the initial confirmation: Include the location details along with the confirmation SMS. This allows attendees to have all the necessary information from the start.
- As a separate reminder: Send a dedicated location SMS a few days before the event. This is necessary when the location is complex or requires specific instructions.
- Day of the event: If there are any last-minute changes to the location, you can send another location-focused SMS on the event day.
8. Artist/performer announcement SMS template
An artist/performer SMS informs your recipient about the performer or artist who will feature at an upcoming event.
Template: Hello, [Name]. 🎤 Exciting news! [Artist Name] is set to perform at [Event Name] on [Date]! Don’t miss this unforgettable show. More details at [URL].
Example: Hello, Brittany. 🎤 Exciting news! Coldplay is set to perform at MusicFest 2023 on June 15th! Don’t miss the experience. More details at bit.ly/MusicFest23.
When to send an artist/performer announcement SMS?
- To announce a new performer: Send an SMS to tell people about a new performer at an event. This can make people excited and more likely to come.
- To remind people of a performer: Send an SMS to remind people about a performer at an event. This can help them remember and be more likely to come.
- To give more information about a performer: Send an SMS to tell people more about a performer, like their history or past shows. This can make people more interested in the event.
9. Theme/activity promotion SMS template
A theme/activity announcement SMS details the specific theme or activity that will occur at an upcoming event.
Template: Hey [Name]. [Event Name] highlights: [Theme/Activity] on [Date]! Immerse in unique experiences & fun. Don’t miss out! Details at [URL]. See you there!
Example: Hey, Ancy. FoodieFest 2023 highlights: Vegan Food Workshop on July 10th! Immerse in unique experiences & fun. Details at bit.ly/FoodieFest23. See you there.
When to send a theme/activity promotion SMS
- After registration confirmation: Send an SMS focusing on the theme or activities. This will help build anticipation and encourage attendees to prepare for the event.
- A week before the event: Send a reminder SMS highlighting the theme or specific activities to give them enough time to plan or prepare.
10. Exclusive access SMS template
Exclusive access SMS is a special text message that gives recipients access to something that not everyone can get.
Template: Hello, [Name]. Get exclusive access to [Event Name] and enjoy perks like [Perks]. Get your tickets now.
Example: Hello, Shiryln. Get exclusive access to the VIP Lounge at the Art Show and enjoy perks like free drinks and snacks. Get your tickets now.
When to send event exclusive access SMS?
- For special deals: Send an exclusive access SMS when you want to offer special deals or discounts to selected people. This can help your attendees feel important and increase their loyalty to your brand.
- For early access: Send an exclusive access SMS to give your attendees early access to events or activities that aren’t open to everyone yet.
You have all you need to promote your event. It will be a big shame if your recipients forget about your event. That’s why you need SMS event reminders.
| Use SMSCountry to send fast and personalized messages via SMS or WhatsApp. See how it works and schedule a quick demo or sign up. |
Event reminder SMS templates
Don’t let your attendees forget about your event. Below are some event reminder SMS templates that wouldn’t make your recipients forget your event.
Check out: 8 Promotional SMS Templates to Supercharge Your Sales (+ Download 45+ Sales Templates for Free)
1. General event reminder SMS template
A general event reminder SMS reminds your recipients about an upcoming event.
Template: Hello, [Name]. Don’t forget about [Event Name] tomorrow at [Time] at [Location]. See you there.
Example: Hello, Ahmad. Don’t forget about the Business Conference tomorrow at 9 am at the Convention Center. See you there.
When to send the event reminder SMS?
It’s a good idea to send reminder SMS a few days before the event and then again on the day of the event. This will give attendees enough time to plan accordingly and make necessary arrangements.
2. Ticket reminder SMS template
A ticket reminder SMS reminds event attendees of their upcoming event and the need to bring their tickets for entry.
Template: Hi, [Name]. Don’t forget to bring your tickets for [Event Name] tomorrow at [Time] at [Location]. See you there.
Example: Hi, Tracy. Don’t forget to bring your tickets for the Music Festival tomorrow at 2 pm at the Stadium. See you there.
When to send ticket reminder SMS?
You should send a ticket reminder SMS to attendees a day before and a few hours before the event. That way, you can be sure they won’t forget their tickets.
3. Speaker/performer reminder SMS template
A speaker/performer reminder SMS reminds recipients that a particular speaker or performer will attend an event.
Template: Hello, [Name]. Get ready to see [Speaker/Performer Name] at [Event Name] tomorrow at [Time] at [Location]. See you there.
Example: Hello, Aqib. Get ready to see Beyoncé at the Arena at the Concert tomorrow at 7 pm. See you there.
When to send speaker or performer reminder SMS
You should send a speaker reminder SMS to your attendees a few days before the event. This will help them to prepare for the event, and look forward to hearing from the speaker.
4. Weather reminder SMS template
A weather reminder SMS informs your recipients about the expected weather conditions. It could also suggest appropriate attire or items to bring along.
Template: Hi, [name]. Don’t forget to dress appropriately for [Event Name] tomorrow at [Time] at [Location]. It’s going to be [Weather Condition].
Example: Hi, Nancy. Don’t forget to dress appropriately for the Pet Show tomorrow at 12 pm at Central Park. It’s going to be sunny and bright.☀️
When to send a weather reminder SMS?
You should send it a few days before the event. Send again on the day of the event. This is to ensure attendees are aware of any last-minute changes to the weather forecast.
This will give them enough time to prepare for any changes in the weather conditions.
5. Schedule reminder SMS template
A schedule reminder SMS provides your event’s schedule. This includes start times, activity or session names, and other important information.
This helps attendees plan their day and ensure they don’t miss any important parts of the event.
Template: Hi, [name]. Here’s a reminder of the schedule for [Event Name] tomorrow at [Time] at [Location]. [Schedule Details].
Example: Hi, Cole. Here’s a reminder of the schedule for the Art Exhibition tomorrow at 10 am at the Museum. Gallery walk at 10 am, Artist Talk at 11 am, and Art Auction at 2 pm.
When to send a schedule reminder SMS?
Send it a few days before the event and then again on the day of the event to ensure attendees have the most up-to-date information.
If there are any changes to the schedule, send out an updated schedule reminder SMS. This ensures attendees are aware of the changes and can plan accordingly.
6. Parking reminder SMS template
A parking reminder SMS reminds recipients about parking arrangements and the event location.
Template: Hi, [name]. Don’t forget to plan your parking ahead of time for [Event Name] tomorrow at [Time] at [Location]. Parking details: [Parking Details].
Example: Hi, Mirabel. Don’t forget to plan your parking ahead of time for the Food Festival tomorrow at 5 pm at the Fairgrounds. Parking details: Park in the North Lot.
When to send a parking reminder SMS?
You should send a parking reminder SMS to your attendees a day or two before the event. This will remind them of the available parking options and any important instructions.
It will also help them plan ahead and avoid any parking-related issues on the event day.
7. RSVP reminder SMS template
An RSVP(Please reply) reminder SMS reminds your recipients to respond if they are attending the event or not.
Template: Hi, [Name] This is a reminder to RSVP for [Name of the Event] tomorrow at [Time] at [Location]. Please reply with Yes or No.
Example: Hi, Jenny. This is a reminder to RSVP for the Charity Gala tomorrow at 6 pm at the Grand Hotel. Please reply with Yes or No.
When to send an RSVP reminder SMS
You should send an RSVP reminder SMS to your attendees a few days before the event to remind them to respond if they plan to attend. This helps you get an accurate headcount and ensure you can accommodate all guests.
8. Food/beverage reminder SMS template
A Food/beverage reminder SMS reminds your recipients about the available food and drinks at the event. Or it can inform them about any updates or changes in the catering arrangements.
Template: Hi, [Name]. Don’t forget to come hungry to [Event Name] tomorrow at [Time] at [Location]. [Food/Beverage Details].
Example: Hi, Sophia. Don’t forget to come hungry to the Street Food Festival tomorrow at 12 pm at the Square. Over 50 food trucks will be serving delicious meals.
When to send food/beverage reminder SMS?
You should send your attendees a food and beverage reminder SMS a few days before the event to remind them of the menu. This will help them prepare for the event and ensure they can enjoy the food and beverages provided without any issues.
9. Dress code reminder SMS template
A dress code reminder SMS reminds your recipients of the appropriate attire for an event.
Template: Hi, [Name]. Just a reminder to dress in [Dress Code] for [Event Name] tomorrow at [Time] at [Location].
Example: Hi, Henry. Just a reminder to dress in Black Tie for the Fundraising Dinner tomorrow at 7 pm at the Mansion.
When to send dress code reminder SMS
You should send your attendees a dress code reminder SMS a few days before the event to ensure they know what to wear and feel comfortable. This will help them avoid confusion or embarrassment and have a great time.
10. Special activity reminder SMS template
A special activity reminder SMS reminds your attendees of a specific planned activity or attraction at an event.
Template: Hi [Name]. Don’t forget to take part in [Special Activity] at [Name of the Event] tomorrow at [Time] at [Location]. [Special Activity Details].
Example: Hi, David. Don’t forget to participate in the Scavenger Hunt at the Community Fair tomorrow at 2 pm at the Park. We will give out clues at the Information Booth.
When to send a special activity reminder SMS?
It’s best to send a special activity SMS a few days before the event. This way, your attendees will have time to plan and prepare.
You’ve got all the templates you need for your event promotion and reminder. But that’s not all. You need to take note of some things when sending your SMS.
Best practices for SMS marketing for events
We know you want the best results from your event marketing SMS campaigns. So when sending an SMS, don’t forget to follow these best practices.
- Keep it short and sweet: SMS has a limit of 160 characters. So keep your messages short, simple, and to the point.
- Personalise your messages: Use your recipient’s name and tailor your message to their liking. This will make it more personal and engaging.
- Use clear calls to action: Be clear about what you want your recipient to do. It can be to RSVP, buy tickets, or visit your website.
- Provide value: Offer something of value to the recipient. For example, exclusive discounts, early access, or freebies.
- Segment your audience: Divide your audience based on their interests. Then send targeted messages to each group.
- Optimise your landing page: Ensure you optimise your landing page for mobile. This will provide a seamless experience for the recipient.
- Track your results: Monitor your SMS campaign’s performance. For example, your open rates, click-through rates, and conversions. This will help you adjust as needed to improve your results.
You can create more effective SMS campaigns by following these practices.
Simplify your event promotion with SMSCountry free SMS templates
We have seen that SMS marketing is a quick, easy and cost-effective way to promote your events.
If you want to use these templates and are looking for a reliable SMS service provider, choose SMSCountry.
We offer personalisation, SMS API, excel plugins, a web platform, and real-time analytics. These features will help you to get the most out of your SMS campaigns.
Wait no more.
Schedule a free demo and learn more about SMSCountry’s services. Or sign up for free to enjoy our free templates and get your event to a broader audience.
